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Fiske, 24, was drafted by the Los Angeles Rams in the second round of the 2024 NFL Draft on Friday evening. "I had never been around that much money," Fiske told MarketWatch last month. Together, they've discussed "how my financial life is going to change" upon signing an NFL contract, Fiske noted. "I'm putting money into mutual funds, index funds, high-yield savings accounts and maybe exploring new investment opportunities, too," he said, adding: "I also have a Roth IRA ... But that doesn't mean he won't splurge on a fun purchase: He's an avowed fan of Nike's Air Jordan 1 sneakers, for example.
Persons: Braden Fiske, , Fiske, you've, they've, Roth, he's Organizations: Los Angeles Rams, Florida State University, FSU, NFL, Roth IRA, Air, Honda Accord, CNBC
That would mean a likely contract of around $8 million over four years, including a $2.7 million signing bonus, according to MarketWatch . The idea of young athletes reaping instant riches has long been an annual subplot of the NFL draft. The money I received gave me a peace of mind I did not have previously," Fiske told Business Insider. Though he made some savvy choices, Fiske admitted he made "a few mistakes" early on after receiving his NIL money. "I'm sure I'll give in once I see more 0s on my account," Fiske told MarketWatch.
Persons: Fiske, Braden Fiske, he's, He's, he'll Organizations: Honda Accord, Florida State University, NFL, NCAA, FSU, Business, IRA, Air, CNBC Locations: Detroit
The famous Nike swoosh and Air Jordan logo is seen on an Air Jordan 1, called "Notorious" released from 1984-1985, during a preview for "The Rise of the Sneaker Culture" exhibit at the Brooklyn Museum in the Brooklyn borough of New York, July 8, 2015. Some investors are concerned the Jordan brand, a major source of sales for Nike, may be "losing steam," Bernstein analysts said on Sunday. The company does not report what percent of its total revenues come from the Jordan brand. Sales of performance shoes from Nike's Jordan brand have also outpaced retro styles, which include Air Jordan 1 high-tops, Donahoe said in June. Donahoe told investors in June that the company had "reset" its running business, highlighting updates to existing styles including its Infinity road running shoes and Pegasus trail running shoes.
Persons: Brendan McDermid, Altan, Jordan, Bernstein, John Donahoe, Salomon, Donahoe, Altan's, Dylan Dittrich, Jessica Ramirez, Jane Hali, Katherine Masters, Deborah Sophia, Josie Kao, Shweta Agarwal Organizations: Nike, Air, Brooklyn Museum, REUTERS, Altan Insights, Nike's Air, Air Jordan, Reuters Graphics, Barclays, Associates, Thomson Locations: Air Jordan, Brooklyn, New York, North America, Jordan, American, U.S, Bengaluru
Nike looks set to re-release the Air Jordan 1 "Lost & Found," next week, according to Complex. But many sneakerheads could not enter a draw for the wider release on the SNKRS app because of app crashes or frozen screens. Most sizes of the original release still go for at least double the $180 retail price on StockX. In the movie, Nike executives present Jordan with his first basketball shoe, the Air Jordan 1 "Chicago," the same colorway as the recent "Lost and Found" release. Nike will undoubtedly hope that the conversation surrounding the "Lost & Found" restock is focused on the sneakers and not any hiccups associated with its SNKRS app.
Auto ads, usually among the most popular during the Super Bowl, were mostly absent this year in another sign of reduced spending by automakers grappling with a tough economy and shrinking consumer wallets. Data from research firm Edo showed that Warner Bros Discovery's (WBD.O) 45-second "The Flash" trailer with two Batmans - Michael Keaton and Ben Affleck - was 24 times more effective than the median Super Bowl LVII ad. The Super Bowl is one of the most lucrative hours for advertisers hoping to grab the attention of over a 100 million people watching the game. On Sunday, the Kansas City Chiefs secured a dramatic 38-35 win over the Philadelphia Eagles to claim their second Super Bowl victory in four years. The average cost of a 30-second Super Bowl spot this year was about $7 million, an 84% surge from ten years ago, data from Statista showed.
MSCHF's oversized big red boots, releasing on February 16, have taken social media by storm. The latest viral release from the company is their "Big Red Boot," which goes on sale February 16 for $350. In a release describing the boots, MSCHF said the boots were made of TPUrubber shell, EVA foam, along with 'Red' and 'Big.' MSCHF calls these shoes "Cartoon boots for a Cool 3D World." Big Red Boots are REALLY not shaped like feet, but they are EXTREMELY shaped like boots."
Nike on Saturday will release the Air Jordan 1 Chicago "Lost and Found"Some collectors consider it the "most iconic sneaker of all time." "The Air Jordan 1 is the most iconic sneaker of all time," said Jordan Geller, a sneaker collector and former owner of the ShoeZeum who in 2020 sold a pair worn by Jordan for a record $560,000. Michael Jordan wearing the Air Jordan 1 in 1985. AP Photo/Marcio Jose SanchezScarcity, storytelling, collaborations and the "Last Dance"After 1985, The Air Jordan 1 didn't re-release in original specs until 1994. "All of those releases are coveted by sneaker collectors and the 'Lost and Found' Air Jordan 1 will be as well," Geller said.
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